Thomson Airways
Join Date: Mar 2004
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TUI have confirmed that the Thomson/First Choice and all the other brands will be going to make way for a single unified brand;
TUI Group confirms demise of Thomson and First Choice | News | Breaking Travel News
No sign as to when it will happen though.
I did read something interesting yesterday about Brand health, and Thomson is currently riding high - perhaps a rethink is under way at TUI HQ.
TUI Group confirms demise of Thomson and First Choice | News | Breaking Travel News
No sign as to when it will happen though.
He added: "There is no hurry, no urgency, it will all be done in a very controlled way. "We are not rushing to rebrand and we are not rebranding for the sake of it.”
Join Date: Jun 2011
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Says in the Article that Thomson will be the last to be rebranded, so I'd say don't expect the change until 2018.
Arke will be the first to be rebranded according to the article.
Arke will be the first to be rebranded according to the article.
Join Date: Mar 2006
Location: england
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Today's news
Not only passengers confused so are the staff!!!
Britannia Britannia direct Thomsonfly Thomson.co.uk Thomson Airways!
Lynn poly Air2000 First Choice all good brands going.
I hope they no what there doing?
Britannia Britannia direct Thomsonfly Thomson.co.uk Thomson Airways!
Lynn poly Air2000 First Choice all good brands going.
I hope they no what there doing?
The TUI "smile" logo has been used by that various TUI brands for some time now, and will be familiar to regular / long standing UK package holiday customers as for many years previously the TUI name and logo has been widely seen in all the main Med resorts - I remember seeing TUI 30 or so years ago, so although it isn't a UK brand name it will familiar.
I suppose one of the main problems in getting rid of the familiar name might be to alienate prejudiced brits who still have chips on their shoulders about Germany and German brands - but inevitably they are a rapidly dying audience.
Sadly globalisation is here to stay so we're going to have to put up with saying goodbye to these historic names - as we had to with Britannia Airways.
I suppose one of the main problems in getting rid of the familiar name might be to alienate prejudiced brits who still have chips on their shoulders about Germany and German brands - but inevitably they are a rapidly dying audience.
Sadly globalisation is here to stay so we're going to have to put up with saying goodbye to these historic names - as we had to with Britannia Airways.
Join Date: Apr 2002
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I suppose one of the main problems in getting rid of the familiar name might be to alienate prejudiced brits who still have chips on their shoulders about Germany and German brands - but inevitably they are a rapidly dying audience.
If bilateral traffic rights remains an issue, is it plausible that Thomson, Jetairfly and Arkefly would be renamed to Tuifly UK, Tuifly BE and Tuifly NL ? The routes outside Europe/USA can stay with individual national airlines while everything else could possibly be merged into one big pan-European carrier.
Join Date: Dec 2000
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I may be doing them a disservice, but I would suspect that a high proportion of potential Thomson/TUI customers won't have the foggiest that it is a German brand.
Join Date: Sep 2004
Location: Luton
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despite the TUI name being in the UK since 2000, when they bought Thomson Travel, 99% of the people I talk to say they have never heard of TUI when I say it is who I work for. Thomson however is one of the most recognised brands in the country.
Lets see how many tens of millions they have to spend in marketing to drop to Thomson and First Choice tour operating brands.
The airlines become irrelevent, since 99% of the passengers couldn't even tell you wich airline they flew with on their package holiday....
From an airline view, it makes sence to have all of the aircraft with "TUI" on the side, since then they can all just be swapped about without looking a bit strange.
As as the earlier post suggests, all of the back office will be centrallised, the individual airlines will just have Post Holders, Rostering and Planning in them.
Lets see how many tens of millions they have to spend in marketing to drop to Thomson and First Choice tour operating brands.
The airlines become irrelevent, since 99% of the passengers couldn't even tell you wich airline they flew with on their package holiday....
From an airline view, it makes sence to have all of the aircraft with "TUI" on the side, since then they can all just be swapped about without looking a bit strange.
As as the earlier post suggests, all of the back office will be centrallised, the individual airlines will just have Post Holders, Rostering and Planning in them.
Join Date: Sep 2004
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The majority of customers will however twig TUI is not a British business when they're met in resort by all of the non-Brit resort staff.
As I understand, in the new destination services structure the resort staff have to be able to speak German, one of the Nordic languages and English...therefore it is expected 99% of the ex-Thomson resort staff are not being considered for the roles going forward....
As I understand, in the new destination services structure the resort staff have to be able to speak German, one of the Nordic languages and English...therefore it is expected 99% of the ex-Thomson resort staff are not being considered for the roles going forward....
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I could see this coming a mile off , when tui started the rebranding of all aircraft across the company into the dreamliner livery i knew it wouldn't be long before changes were made.
Hopefully it doesn't have a knock on effect to UK based staff
Hopefully it doesn't have a knock on effect to UK based staff
As I understand, in the new destination services structure the resort staff have to be able to speak German, one of the Nordic languages and English...therefore it is expected 99% of the ex-Thomson resort staff are not being considered for the roles going forward....
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The majority of customers will however twig TUI is not a British business when they're met in resort by all of the non-Brit resort staff.
As I understand, in the new destination services structure the resort staff have to be able to speak German, one of the Nordic languages and English...therefore it is expected 99% of the ex-Thomson resort staff are not being considered for the roles going forward....
As I understand, in the new destination services structure the resort staff have to be able to speak German, one of the Nordic languages and English...therefore it is expected 99% of the ex-Thomson resort staff are not being considered for the roles going forward....
Join Date: Jul 2013
Location: UK
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You only have to look at the staff working on reception in the hotels abroad - most are polyglots and working for the travel companies will be a new opportunity for people like them.
paully
Actually, (just) two, English and German.
I think that in reality TUI would be looking for minimum bi-linguists - a Nordic language plus English, or German plus English.
As johnnychips suggested, you won't find too many Germans who also speak any more than a spattering of a Nordic language, but you will find plenty of Germans and Scandinavians who speak English (fluently) as a second language.
It's the Brits who will lose out through our lack of language skills - a harsh lesson, but one that needs to be learnt.
So how many do you speak
I think that in reality TUI would be looking for minimum bi-linguists - a Nordic language plus English, or German plus English.
As johnnychips suggested, you won't find too many Germans who also speak any more than a spattering of a Nordic language, but you will find plenty of Germans and Scandinavians who speak English (fluently) as a second language.
It's the Brits who will lose out through our lack of language skills - a harsh lesson, but one that needs to be learnt.
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I do believe that what clipstone1 has said contains hints of truths but in reality is a bit of an overstatement. Granted that with the merger the new group will look at streamlining the resort staff but there is certainly no requirement for staff to speak more than one language as it stands at the moment, and there aren't any plans to make it a requirement. However, as with any job that involves working with different nationalities an additional language is a benefit, but TUI certainly aren't naive enough that they would remove English resort staff from their destinations - the older generation certainly value this.
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TOM1448 (21/05/15)
According to FR24, this flight (GLA-ACE) has diverted to FUE.
G-OOBD was operating the flight and, after what appeared to be two 'go-arounds' at ACE, landed at FUE instead.
Anyone know why this might be?
G-OOBD was operating the flight and, after what appeared to be two 'go-arounds' at ACE, landed at FUE instead.
Anyone know why this might be?