NEWQUAY
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Nqy-lgw
Flybe achieve market leadership in first full month of operation. The pax and Yield loss to ASW must be substansial. Ouch!
Flybe scoops lion's share of London Gatwick to Newquay market
06 April 2009
<New direct service scoops lion’s share of the market after just one month in operation>
Flybe, Europe’s largest and most successful regional airline, today revealed that its new service from London Gatwick to Newquay has been huge success. Its popularity, by providing the only direct service between the South West and the UK Capital, has not only led to the airline securing an impressive 56% market share after just a month but also towards the incredible 83% overall rise in passengers between the two destinations!
The triple-daily route, launched on February 15th, has clearly struck a positive chord with passengers to such an extent that Flybe has increased frequency on its Sunday service throughout the summer.
Flybe scoops lion's share of London Gatwick to Newquay market
06 April 2009
<New direct service scoops lion’s share of the market after just one month in operation>
Flybe, Europe’s largest and most successful regional airline, today revealed that its new service from London Gatwick to Newquay has been huge success. Its popularity, by providing the only direct service between the South West and the UK Capital, has not only led to the airline securing an impressive 56% market share after just a month but also towards the incredible 83% overall rise in passengers between the two destinations!
The triple-daily route, launched on February 15th, has clearly struck a positive chord with passengers to such an extent that Flybe has increased frequency on its Sunday service throughout the summer.
Cleverly disguised as a responsible adult
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Ain't statistics without detail marvelous!!
So Flybe have 3 flights daily to LGW with a Q400 (capacity 70 - 78 seats)
Air Southwest use the Q300 (capacity 50 - 56 seats)
Not knowing the individual configurations I'll work with both having the maximum seating figure
So BE have up to 234 seats each way daily, WOW up to 168 each way.
So with a bit of maths BE have 58% of the route capacity & WOW 42%
(each carriers seats divided by total capacity)
Yet BE have 56% and WOW 44% of total pax carried, doesn't look too bad for either of them in that the utilisation and the capacity are nearly matched.
Of course it doesn't give total pax numbers though.
So Flybe have 3 flights daily to LGW with a Q400 (capacity 70 - 78 seats)
Air Southwest use the Q300 (capacity 50 - 56 seats)
Not knowing the individual configurations I'll work with both having the maximum seating figure
So BE have up to 234 seats each way daily, WOW up to 168 each way.
So with a bit of maths BE have 58% of the route capacity & WOW 42%
(each carriers seats divided by total capacity)
Yet BE have 56% and WOW 44% of total pax carried, doesn't look too bad for either of them in that the utilisation and the capacity are nearly matched.
Of course it doesn't give total pax numbers though.
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west lakes
Good analysis but aren't WOW are selling seats to/from Plymouth as well? If so then they must be filling a much greater percentage of the capacity actually available to/from Newquay
Just a thought
Good analysis but aren't WOW are selling seats to/from Plymouth as well? If so then they must be filling a much greater percentage of the capacity actually available to/from Newquay
Just a thought
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ATP
Correct, it does exclude the Plymouth effect!
To be honest the whole percentage game is meaningless anyway without actual passenger figures.
It'll be interesting to see how it develops over the coming months.
I note that the BMI Baby vs ASW Manchester flights haven't rated a mention on here!
Correct, it does exclude the Plymouth effect!
To be honest the whole percentage game is meaningless anyway without actual passenger figures.
It'll be interesting to see how it develops over the coming months.
I note that the BMI Baby vs ASW Manchester flights haven't rated a mention on here!
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Most of these press releases are generated by FlyBe in MOL-style to simply shun off ASW. Both airlines know they're up against it competing between NQY and LGW.. FlyBe are just antagonising the press etc.
The difference is that we can't see Baby doing the same, because the impression we get is that they're not exactly trying to compete. They're both going for different markets; BMI the bucket and spade market, and ASW the businessmen from BRS- mainly!
The difference is that we can't see Baby doing the same, because the impression we get is that they're not exactly trying to compete. They're both going for different markets; BMI the bucket and spade market, and ASW the businessmen from BRS- mainly!
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Most of these press releases are generated by FlyBe in MOL-style to simply shun off ASW. Both airlines know they're up against it competing between NQY and LGW.. FlyBe are just antagonising the press etc.
One airline will brag about how well they are doing and minutes later so will the other. Nothing different here to any other carrier really
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hi, welcome to the forum.
as far as i am aware bird control, airfield ops, fire, atc, baggage etc etc etc is all undertaken by cornwall airport ltd. a company owned by cornwall county council
CS
as far as i am aware bird control, airfield ops, fire, atc, baggage etc etc etc is all undertaken by cornwall airport ltd. a company owned by cornwall county council
CS
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Looking at the actual figures for the LGW route, ASW are probably hurting but Flybe seem to be coming off worse.
8183 pax travelled in total. Even if every single one flew with BE, that only gives them 46 pax per flight, 59% LF. Not good. A more realistic figure is the 56% that they state - 4583 - which gives 25.7 pax per flight/33% LF - ouch!
That figure is given credibility by the amount it would leave for ASW - 3600, or 14.5 per flight. This compares with 21.63 in 2008 (a drop of 32%). Plymouth is down 18% on 2008, so if we presume that would have been replicated in NQY the actual hit on ASW's numbers by BE is also an 18% reduction. The overall LF for ASW into LGW is 64.3%, so while not great is much better than Flybe. Of course, the normal disclaimer applies: we don't know the yield. However, for BE in particular this is unlikely to be great.
On the basis of the figures above, even if BE were to drive ASW away completely, the numbers don't seem to be there for them to make a go of the route long term, not outside of summer anyway.
8183 pax travelled in total. Even if every single one flew with BE, that only gives them 46 pax per flight, 59% LF. Not good. A more realistic figure is the 56% that they state - 4583 - which gives 25.7 pax per flight/33% LF - ouch!
That figure is given credibility by the amount it would leave for ASW - 3600, or 14.5 per flight. This compares with 21.63 in 2008 (a drop of 32%). Plymouth is down 18% on 2008, so if we presume that would have been replicated in NQY the actual hit on ASW's numbers by BE is also an 18% reduction. The overall LF for ASW into LGW is 64.3%, so while not great is much better than Flybe. Of course, the normal disclaimer applies: we don't know the yield. However, for BE in particular this is unlikely to be great.
On the basis of the figures above, even if BE were to drive ASW away completely, the numbers don't seem to be there for them to make a go of the route long term, not outside of summer anyway.
A typical aeroplane vs. train conundrum:
One Saturday this August I need to convey myself by public transport one-way from Berkshire to West Cornwall (to join rest of family who will have already been under canvas for a week).
Thought I'd try the Flybe service LGW-NQY, the fact I can currently get a flight on a peak season Saturday for about £30 all-in probably tells you something. I'd have to add to that probably about £15-£20 to get me to LGW on the train.
Then I looked at train prices, and found that for a train that leaves Reading on Saturday lunchtime, I can travel to Penzance for £37 in First Class! (or £27 in standard).
Door-to-door (or tent!) times for the 2 will probably be about the same, so I think First Great Western have it.
One Saturday this August I need to convey myself by public transport one-way from Berkshire to West Cornwall (to join rest of family who will have already been under canvas for a week).
Thought I'd try the Flybe service LGW-NQY, the fact I can currently get a flight on a peak season Saturday for about £30 all-in probably tells you something. I'd have to add to that probably about £15-£20 to get me to LGW on the train.
Then I looked at train prices, and found that for a train that leaves Reading on Saturday lunchtime, I can travel to Penzance for £37 in First Class! (or £27 in standard).
Door-to-door (or tent!) times for the 2 will probably be about the same, so I think First Great Western have it.
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One Saturday this August
Still that said there aren't any works planned at the moment on that route and 1st is very pleasant.
Yes, indeed - have endured a few rail replacement buses in my time.
My post was more to make the point that I was expecting the Flybe fare to be a bit higher for a Saturday in peak season.
My post was more to make the point that I was expecting the Flybe fare to be a bit higher for a Saturday in peak season.
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