Ryanair ad - Daily telegraph
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Ryanair ad - Daily telegraph
Is it just me, or is Ryanair's ad in the daily telegraph the worst taste in years.
The fact that Ryanair could try to profiteer from the London bombing beggars belief.
[EDIT to add detail about the ad]
The ad is a full page ad. Across the top is the headline.
"LONDON FIGHTS BACK"
in letters about 3 inches high.
Beneath this is a picture of Winston Churchill with a cigar saying
"We shall fly them to the beaches"
"We shall fly them to the hills"
"We shall fly them to London"
Carl.
The fact that Ryanair could try to profiteer from the London bombing beggars belief.
[EDIT to add detail about the ad]
The ad is a full page ad. Across the top is the headline.
"LONDON FIGHTS BACK"
in letters about 3 inches high.
Beneath this is a picture of Winston Churchill with a cigar saying
"We shall fly them to the beaches"
"We shall fly them to the hills"
"We shall fly them to London"
Carl.
Last edited by CKnopfell; 16th Jul 2005 at 08:29.
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I'm guessing it may be similar to the ad on the website currently.
http://www.ryanair.com/site/EN/
Bad taste if you ask me.
http://www.ryanair.com/site/EN/
Bad taste if you ask me.
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I'm not a RYR-basher, but "Keep London flying" implies that Ryanair consider themselves to be responsible for maintaining the aviation market in London!!
It's a bit arrogant.. perhaps they should have just come out and said "Keep Ryanair flying!" – the Ryanair head of communications did, after all, say “There are jitters in the market and we recognise people are scared to fly so we are trying to meet them half-way” !!
It's a bit arrogant.. perhaps they should have just come out and said "Keep Ryanair flying!" – the Ryanair head of communications did, after all, say “There are jitters in the market and we recognise people are scared to fly so we are trying to meet them half-way” !!
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Ryanair Advert
1. I thought that it was slightly poor taste
2. I thought it was fairly typical MOL
I agree that non accpetance of Mil ID cards for internal flights is B Stupid.
2. I thought it was fairly typical MOL
I agree that non accpetance of Mil ID cards for internal flights is B Stupid.
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I don’t find this the slightest bit funny. Inappropriate, offensive, nauseating – yes, witty – no.
www.asa.org.uk
And what has political correctness got to do with it?
www.asa.org.uk
And what has political correctness got to do with it?
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I think this is a really good advert, i am studying a degree in business management and advertisement, i really think this effective.
Well Done RYAN AIR proving that you are the best low cost airline.
Well Done RYAN AIR proving that you are the best low cost airline.
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I think this is a really good advert
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I suppose it is how your 'read' it and what your opinions are of FR in general.
If you don't like them you'll pick up an anything that may be seen as controversial and use this as yet another thing to complain about.
If you like them then you'll see the opposite.
Negative people may see it as poor taste, positive people may see it as FR 'sticking two fingers up' to the terrorists.
In terms of marketing and business generation this ad is effective.
I don't for one minute believe there is anyone at FR who wasn't appalled by what happened in London last week, but business must go on and in the LCC market you have to pick up on every opportunity or you lose ground very quickly.
If you don't like them you'll pick up an anything that may be seen as controversial and use this as yet another thing to complain about.
If you like them then you'll see the opposite.
Negative people may see it as poor taste, positive people may see it as FR 'sticking two fingers up' to the terrorists.
In terms of marketing and business generation this ad is effective.
I don't for one minute believe there is anyone at FR who wasn't appalled by what happened in London last week, but business must go on and in the LCC market you have to pick up on every opportunity or you lose ground very quickly.
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I am a Londoner. Like many, I was caught up in Thursday’s events and witnessed things I would rather not have seen (though I was unhurt). I find this advert inappropriate.
That’s not political correctness, it is a simple question of taste, or rather lack thereof.
I find it hard to square the images I have in my head of bloodied people and those with clothes melted to their skin with the pursuit of profit.
It is crass, inappropriate, distasteful and I am sure to many it is downright offensive.
That’s not political correctness, it is a simple question of taste, or rather lack thereof.
I find it hard to square the images I have in my head of bloodied people and those with clothes melted to their skin with the pursuit of profit.
It is crass, inappropriate, distasteful and I am sure to many it is downright offensive.
Paxing All Over The World
I heard about this on Radio 4 this afternoon on 'PM'. They made the mistake of ringing the PR dept at RYR in DUB to ask what are you doing?
Naturally, the PR bloke took the opportunity to say that they were NOT selling seats and wanted to express solidarity with Londoners ... whilst slipping into the conversation the actual prices and what they were selling. The interviewer said, "Please do not use our programme to advertise your product."
WRONG!!! If they wanted to avoid that - they should not have called them in the first place. I have to say, another victory to Ryan. they must be so happy about the free publicity generated. Each time the news report that an RYR advert received NN complaints, it counts as confirmation that they are doing the right thing to get cheap publicity.
Naturally, the PR bloke took the opportunity to say that they were NOT selling seats and wanted to express solidarity with Londoners ... whilst slipping into the conversation the actual prices and what they were selling. The interviewer said, "Please do not use our programme to advertise your product."
WRONG!!! If they wanted to avoid that - they should not have called them in the first place. I have to say, another victory to Ryan. they must be so happy about the free publicity generated. Each time the news report that an RYR advert received NN complaints, it counts as confirmation that they are doing the right thing to get cheap publicity.