Has Cessna conceded defeat to Embraer
At least in light jets.
Go back a few years, there was no other company in the world that could design, certify and get to market small jets or any aircraft for that matter, as fast as Cessna could. It seemed that there was an announcement every 6 months of a new program and before you knew it, the new product was sitting on ramps all around the globe. The Citation X or Ten, the confusion is there...has taken several years and its only really a derivative. The CJ4 took nearly 4 years. The CJ2+ hasn't been updated since 2005. The CJ3 has never been updated. The Mustang has come but the market is now saturated.
If you look at the GAMA stats, Embraer is out selling Cessna by a fair margin.
Citation Longitude needs more range.
Citation X.......needs more range, at least 3700nm +NBAA IFR reserves.
CJ4 is being outflanked by the Phaenom 300.
CJ3 needs winglets and G3000. Tamarack aerospace are doing some fine work with winglets.
CJ2+ needs the same and possibly an engine update. Some extra range/efficiency is always handy
M2 looks fine except those mini winglets, they look kitchy.
Mustang needs a refresh
It also seems that Embraer has the edge on systems design, easier to fly and less inspections.
While flashier cockpits may not appeal to grizzled old pros, is what is expected by customers who are used to buying the latest iPhone or Mercedes.