Originally Posted by
UlsterFly
Well, it’s working… you hear the song, you know what brand is being represented! Is it current? Well, we’re still talking about it and they say no advertising is bad advertising! 👍
Brand recognition is one thing, whether it puts off rather than encourages custom is another. I am sure far cleverer marketing people know the answer to that.
Whatever its better than the terrible 'Most wonderful time of the year' thing run by a competitor whose brand name I cannot remember.