With QF announcement today, then JH announcing 250 jobs including pilots adding additional routes, could this be their move on a very wounded QF? QF is still in deep deep water VA has cut their debt in half and seem to be getting stronger.
I think you might be spot on there, VA and Rex both squared up with equity partners, no debt. QF spending cash frivolously on loss making routes to try and maintain its magic 60% market share, but building debt to do so. The big Q might be falling into a trap that they cant dig their way out of. At some point the amount of debt will require 60% market share to be serviced. I think many might be barking up the wrong tree in thinking its Rex or VA that will balk in the long run, with QF unable to bully entrants with market power whoever survives will definitely make profits. All this depends how deep are each players pockets and how far are they willing to push. If Bain are as cut throat as is made out on here, they may smell blood in the water and push for dominance, imagine how much VA will be worth then.