Thread: Ryanair-11
View Single Post
Old 8th Feb 2021, 20:07
  #159 (permalink)  
Skipness One Foxtrot
 
Join Date: Dec 2011
Location: London
Age: 40
Posts: 756
Great point, well made.
That's interesting but there's a cost to fleet flexibility. Is the strategy not to drive all traffic via ryanair.com or are they going to actually skin a proper website for each brand? If your hypothesis is right, I wouldn't expect them to serve each market via a Ryanair sales portal. It would surely need a bespoke website and app for each company in the group. Perhaps MOL's "costs to a bare minimum" strategy has gone and this is a sea change? This isn't something you half do on the cheap IMHO.
Skipness One Foxtrot is online now