New Company NO DEBT
Nothing to loose here if you wish to get into the travel business 'that suits you'.
No need to go back to old routes that bleed money, No need to spend most of your time trying to 'plug holes', No need to concern yourself with dealing with 'negative' issues. People will want to travel again, and everyone wants to attract them to their 'shop'. The ability to focus most of your attention on giving passengers what they are looking for is a very big plus. Airports will be hungry to offer facilities at economical rates, and destinations keen to do the same. A company that can keep itself lean and mean but does what it needs to do to get cashflow will attract customers very quickly. The internal market is too expensive and complicated to bother with to start with ,but there is still a need for leisure travel that suits the Dash fleet, and now a surplus of Jets to add to when/if required. Business is Business, and flying needs to be treated as such, not making it more complicated than required.