Originally Posted by
Superpilot
That I'm guessing is an employment vehicle for him to get his dividends which he is entitled to. Again, the onshore businesses are not shoveling their onshore income abroad like you first insinuated, unlike Apple, Amazon, Google et all.
Virgin uses at least one of the techniques that Apple, Amazon, Google et al use to avoid tax
Virgin brand is licensed by the Caribbean holding company to the various companies around the world, and they pay a royalty for using it - the royalty fee is cost for those businesses so reduces their profits (if they make any), but it's income (and ultimately profit) for the holding company that's in tax free location