If the hysterical scenarios that have been reported in the press and media come anywhere near to fruition I would have thought that the leisure airline industry could be in severe difficulties, especially those companies who's business is vertically integrated operating hotels and airlines. If, heaven forbid, the virus developed during the summer months and stopped travel between countries such as Spain and Turkey and the rest of Europe it could be very serious financially.
Hopefully the media and WHO are over egging the pudding, which I think to be honest is a more likely scenario, and in 12 months time we'll be wondering what the fuss was about, as we did, essentially over the swine flu nonsense of about 10 years ago.