Originally Posted by
racedo
Good summary and in truth nobody has an idea.
Which gets to next question.
What exactly are new owners going to do to drive profitability, over something that has been shown by both BA Connect and Flybe not to work. Slash and burn is the only option with a high % of the portfolio of routes.
Costs will be increased to provide Virgin service standards and pay fees for using the Virgin name. Anything that doesn’t feed Virgin or contribute to the growth of SEN must surely be at risk.