I'm going to guess Qantas likely has a better way of doing such modelling than Jetgo and much more brand awareness.
Nothing to do with modelling.
Dan the Man is footing the bill. Just like he is paying Jetstars million dollar yearly losses at AVV and a multi million dollar grant to AirAsia to move down to Avalon.
Have you ever wondered why so many Chinese carriers fly to MEL? Cause Dan throws millions at them to come here.