I'm prepared to be proved wrong, but I think it's either now or never for KEF from NCL. There's a finite market for short trips to Iceland, and I feel it'll get to a stage, sooner rather than later, where everyone who wants to go has been and it'll settle back down to GLA/EDI, MAN and LON. If the Icelandic tourist people could convince people that a three night stay in Reykjavik, a Golden Circle tour and a dip in the Blue Lagoon doesn't mean you have 'done Iceland' they might get more life out of the UK market, but out of the dozens of people I know who have been to Iceland, only three have been more than 50 miles from Reykjavik.