Court line colour scheme was designed by Murdoch and Associates in London.
The idea was to get away from the typical airline idea with a coloured cheat line and advertise the Holiday Airline. It was launced with great Dog and Pony show at the Royal Lancaster House Hotel London ( Of Rhodesia Fame !!).
There were three colours.The Blue aircraft which repesented the sea, The orange aircraft which repesented the beach and the Pink aircraft which represented the sunset. Each aircraft had 3 shades from dark to light !!.
When BAC were shown the drawings they said "You must be joking " !! However one has to admit it had the deired publicity effect !!
Last edited by GotTheTshirt; 13th Feb 2018 at 14:56.
Reason: Typo