It's not just aviation, it's almost everything that journolists write/broadcast about. They are trying to pitch it to a level that all of their audiance will understand. Unfortunatly that just leads to mediocraty. The few newsworthy events that I have been involved in (on the sidelines I hasten to add) have opnly vaguly resembled that which was reported.
It is not of course helped by press officers/PR
people employed by companies, who often have only a vague understanding of the business themselves. In the company I used to work for, the press would regularly get the date the company was established incorrect, not helped by the fact that it was "formed" on three drifferents dates almost 100 years apart.