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How do you get started?
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To get a detailed quotation for an advertising campaign on PPRuNe all you need to do is fill out some of the selections below. This will email us directly with the necessary information to get you a detailed quote.
We offer an advertising campaign which is perfect for almost all of our
clients, giving them a very high exposure at a defined
rate which
is seen globally and in all forums.
For a complete list of current advertisers, please see our Advertiser Index.
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Each campaign receives global exposure in all of our forums,
and gives your advert a guaranteed minimum 20,000
views per day or a guaranteed minimum of 600,000 views
per month. Realistically, with the current growth rate of PPRuNe, advertisers can expect 20,000 - 30,000 ad views or more per day.
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Guaranteed minimum
600,000 views/month |
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| Banner Types: (size/type followed by their position on the page in brackets) |
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Top
468x60 |
Eye
468x60
728x90 |
Top Right
120x60 |
Bottom
728x90 |
Skyscraper
160x600 |
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Banner creation and hosting
A banner creation service is available starting from $100 USD for a 120x60 banner and $150 USD for a 468x60 / text banner.
The five types of placements and banners are:
- 468
x 60 Banner (Top
of the page) : You can choose from our standard
468x60 banner (468 pixels wide, by 60 pixels
high) with placement at
the TOP of each page
for $625 USD per month. Due to its location
on the web-page, it has
a high response rate.
- Variable/HTML
Banner (Eye level) : This reader-friendly format
allows readers to absorb
information in thought units (that is,
several words at a time).
The wider format lets them comfortably
read more text at a glance without having
to skip a line and
return to the left margin every few words
as they would be forced to do with a narrower
advert. Since this formats allow users
to read more text without
having to skip a line every few
words, users' eyes have less chance to
leave the ad unit altogether. This is the
format we've found to be the most effective
as it allows for variable size adverts
that most ad blockers can't restrict. Must be no bigger than 728x90 pixels.
- 120
x 60 Banner (Top
of the page) : One of our smaller or alternate
sized banners the 120x60 banner (120 pixels
wide, by 60
pixels high) with placement at the TOP of
each page for $250 USD per month. Great value
for a prime location advert.
- 728
x 90 Banner (or Smaller) (Bottom of the Page): When you want a
lot of page real estate, such as that with
our 728x90 banner, but need to work
within a budget, this placement works out perfect.
At less than 1/2 the cost of its 'Top of the page'
counterpart, this placement works wonderfully
when you would
like your
company to gain brand recognition over a longer
period of time, creating brand loyalty and
solidifying your place
as an advertiser on PPRuNe.
- 160 x 600 Skyscraper (Right of the page) : Our newest position. This vertical position is excellent for strong graphical presence on the page. Its performance is extremely strong.
SELECT WHICH PLACEMENT YOU WOULD LIKE FROM THE MOCK-UP BELOW:
(When you hold your mouse over any banner, you will see the price and dimensions of the advert. Click on the banner you would like for your campaign.)
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To help us serve you better, please include
some information about you and/or your company: |
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How long would you like your campaign to run?
| Payment options: |
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- US bank transfer
- Non US bank transfer
- PayPal
- Credit Card
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| NOTE: Mandatory items are marked with a red asterisk.
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| Any Additional Information:
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PPRuNe is a great place to Advertise!
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PPRuNe,
otherwise known as the Professional Pilots RUmour NEtwork
started 12 years ago as a sideline hobby
for founder and airline pilot Danny Fyne.
What started as a group of dedicated UK and European
pilots who would post a few hundred messages
a month, has grown into the premier global
forum where professional pilots and those
in the airline industry communicate through
over 2000
posts per day.
With over 180,000 registered members
out of 420,000 readers globally, in as many
countries as there are in the world, PPRuNe has been recognized and
written about
in many famous publications. Some of
the publications that have quoted or written about PPRuNe include: The
Wall Street Journal, The
Financial Times, The Times, The New York Times, The Daily
Telegraph, Flyer Magazine, Pilot Magazine and Condé Nast
Magazine, to mention just a few. PPRuNe has also been covered
by CNN, the BBC plus a host of other
TV and Radio stations around the world,
too many to mention here.
PPRuNe delivers over 1,500,000 ad views to
more than 51,000 individuals per day.
We cover a multitude of demographic types that allow almost any company
to produce results from advertising to our readership and benefiting
from the exposure that PPRuNe provides.
Our advertisers make up over 50 different industry categories, with the Airline industry being our strongest supporter at 53% of our advertising revenue. Other notable industries advertising on PPRuNe consist of, the Publishing/Media and Sales industry at 24% and the Financial and Banking industry at 14%. (PPRuNe also has a large number of independantly owned, single person advertisers who benefit greatly from our fixed-cost campaigns.) Advertisers on PPRuNe are in good company. |
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Who comes to PPRuNe?
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Thanks to PPRuNe surveys and demographic studies, we've managed to identify the groups or sectors of society who visit PPRuNe on a daily basis.
57% of our readers are Professionals (either doctors, lawyers, pilots, CEO's, or high ranking executives). We also have a large Technical/Engineering readership and a large percentage of university students. (Demographics Chart #1)
As far as income demographics are concerned (Demographics Chart #2), PPRuNe readers on average earn over US$50,000 per year. 37% make over US$75,000 and 10% of PPRuNers make over US$150,000 per year.
45% of readers are in the age range of 36 to 55 years old, while 42% of PPRuNe readers are between 19 and 35 years old. (Demographics Chart #3)
Based on our statistics, most of PPRuNe's readers are involved in the Airline industry. The remainder are either business/professionals or higher education students working to become professionals in the airline industry. Most of PPRuNe's active community are educated, well informed, well paid for their services, enjoying a comfortable lifestyle and of course, have a strong interest in the professional aviation community. |
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Your Advert will be seen!
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Essentially,
with any web site, the world has the opportunity to visit it. With
PPRuNe this is the case every minute of every day. PPRuNe readers
visit from almost every country in the world.
65% of PPRuNe readers are from Europe, while North America and Australia are tied for second place at around 13%
(each) of the daily views. PPRuNe provides enough global readership to accommodate almost any regional advertiser's needs. |
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Now is the best time to advertise on PPRuNe!
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With PPRuNe, now is the best time to advertise. No matter what time of year, or season, PPRuNe has an almost constant stream of users and viewers, not to mention an incredible amount of growth per month. There is no down time or best/worse time to advertise.
PPRuNe just like any other advertising medium, has a limited number of advertisers we can handle at any given time, therefore, "sooner rather than later" is the best time to start a campaign with PPRuNe. We look forward to working with you. |
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| The Professional Pilots Rumour Network |
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