I can't stand that term. Those that spout it don't usually have a clue about what people are actually paid. It could have something to do with the hassle some employees get these days simply for trying to do their job.
In fact I do. Passenger Service Agents (ie. the people that sit behind the counter at check in), earn a flat £7.27ph and work 6 on, 3 off, almost always unsociable hours. Many of the employees are in their first job and have no previous aviation knowledge or experience.
Although when I had that, they still weren't interested!
It was probably wrong of me to blame just the employees; the employers must take some of the blame as you could perceive a minority to be hostile. And as a contractor, you're under constant pressure.