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Cabin Service Director is now part of the cabin service routine, when they had not previously been. (Incidentally, he or she will typically earn circa £50-£60k if full time)
To get that amount of money with any other airline you would need to hold a pilot's licence, pay for all the training involved, work all the unsociable hours going, get promoted, pay for a type rating on a jet, get promoted again, and then you might get £60k per annum. Hmmm. I and a number of others on these forums must be thinking we went wrong with our career paths.