Clearly hit a raw spot with MUFC, however this is an open forum which is available for all viewpoints, (except libellous). The trouble with BA is bad management and their current outdated view that their salvation is the premium traffic segment. They still have about 10 widebodies a day to New York or 10% of their L/H capacity. And yet are withdrawing from large chunks of the world eg OZ. The world is moving on, why else would low cost carriers flourish. I believe if they marketed a much improved premium economy segment, deleted First which lives in a bygone era, and sold themselves one notch above LCC's then they could make progress. Merely to wring their hands and blame the loss of premium revenue, which I detected even WW recently hinted at never returning, is not going to solve problems.